Austria is a country in the southern part of Central Europe and belongs to the most advanced countries in the world. The high number of online stores indicates high competition and high costs associated with the operation and management of online stores. The steady growth of the e-commerce area shows that the area has gone through a great growth in the past. More and more Austrians buy in foreign online stores, mainly in Germany.  In our article we will describe the e-commerce in Austria, the most purchased online categories, the most used payment methods as well as the information about factors that differ Austria from other countries.

Market growth

9 %

Online sales turnover


Number of online stores in the country

11 000

Number of inhabitants per 1 online store


Tax rate

21 %

Internet usage rate

76 %

What do you get from us?

E-commerce overview

Internet users structure

Turnover of e-commerce

Tips for sale

Payment methods

Shipping methods

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